Tuesday, December 29, 2009

BPC

Every year BYU holds its Business Plan Competition in which young entrepreneurs can pitch their ideas and get funding to get their ideas for new businesses off the ground.

Based on a dream I had last night, I think I've decided to enter myself.

You see, in my dream, I was with a few of my girl friends and we decided to go to a spa. Mani, pedi, facial, massage, awkward waxes, the whole shazam.

(ha! It wasn't until the second re-reading that I caught that and realized why it sounded funny. Because it's supposed to say "the whole shebang," that's why. I just had to leave it though.)

I have actually never been to a spa in real life (I have never gotten around to getting a professional pedicure even though I really want to!), and the anxiety I felt in my dream indicated that I had not done so in Dreamland either. Needless to say, I felt most nervous for the waxing and massage.

Anyway, we were all kind of lying there at the spa, "relaxing," likely with cucumber-covered eyes, as we waited for the masseuses to come in. Next thing I know, I bolt upright as the doors fly open and I hear this . . . chanting.

Take a chance, take a chance, take a take a chance chance.

Three ladies in white scrubs (and pink afros) prance in, singing along with the annoyingly delightful song from Mamma Mia. Turns out, they're a musical spa! The rhythm of the massage, of the wax strips being ripped off, of the pumice stone on my feet, all of it was choreographed perfectly to the singing and dancing of these kind of freaky spa people.

I remember just cracking up through the entire spa session and afterward praising their services to my family because I "had never truly recognized the highly relaxing and invigorating nature of laughing one's head off." (Direct quotation from Dream Katelyn right there, y'all. No lie.)

So my idea for a business is essentially that at each of these musical spas there would be a playlist of songs for each customer to choose from, and the staff would then perform a choreographed spa treatment routine to whichever song the customer chooses. The Vegas branch would be likely to attract customers who like to gamble, so they could even ask for an improv routine to a song they bring from home.

I would call it "Harmonispa."

The mission? To provide therapeutic beautification services in a lighthearted manner that uplifts the soul through the divine gifts of music and laughter.

And to create job opportunities for fine arts majors.

As the enterprise grows and develops, each location could specialize in a specific genre. For example, the one I went to in my dream would likely be called a Theatrispa, as it featured music from a musical theater production. For classical music lovers, we'd have the Symphonispa. There could be Spalternative, TechnoSpa, Hip-Spap, Spariachi, Spapera, Ska Spa, and my personal favorite, Spa Capella.

*I'm still working on names for spas that would specialize in the Motown, country, and rock genres. Suggestions are appreciated.

So there you have it, my idea for next year's Business Plan Competition. I even have catchy theme music to play as I pitch it. I'll just tell them to "Take a chance on me," and they won't be disappointed.

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